RVA
Ambassador
First the payment stalls, now the fee increases. But as they say, they are doing it for us.
============
To Our Community,
I’m writing to share upcoming changes that will enable us to significantly grow our marketplace so that we can help you reach even more buyers all over the world. Beginning on August 4, 2020, we are increasing our selling fee for the first time ever— from 3.5 % to 5%.
When Reverb launched in 2013, the idea was simple—an online marketplace built specifically for the musical instrument community by a team of musicians. Our team thought about everything that we, as music makers, wanted in a site for selling gear and put it into Reverb: A live support team staffed with musicians, tailored tools to make things like price negotiation easier, a personalizable feed and useful content to help buyers find exactly what they want, and more.
Today, Reverb is the largest online marketplace dedicated to buying and selling musical instruments. In the past year alone, our community has achieved tremendous growth. More consumers are buying instruments than ever before, and players of all levels increasingly are buying gear online. As more buyers move online, we’ve heard you loud and clear: You want more support and more tools to help you get your gear in front of Reverb’s expanding audience of high-quality buyers and grow your sales.
We take the role that we play in supporting your business very seriously. Over the past seven years, our team has worked tirelessly to improve our marketplace to support your business and to find new ways to help you grow your sales. Now is the time to deepen our commitment to these efforts. We are modifying our selling fee to help us invest more to sustain our community’s continued growth. This year alone, we plan to increase our investment from 2019 by:
Sincerely,
David Mandelbrot
CEO, Reverb
============
To Our Community,
I’m writing to share upcoming changes that will enable us to significantly grow our marketplace so that we can help you reach even more buyers all over the world. Beginning on August 4, 2020, we are increasing our selling fee for the first time ever— from 3.5 % to 5%.
When Reverb launched in 2013, the idea was simple—an online marketplace built specifically for the musical instrument community by a team of musicians. Our team thought about everything that we, as music makers, wanted in a site for selling gear and put it into Reverb: A live support team staffed with musicians, tailored tools to make things like price negotiation easier, a personalizable feed and useful content to help buyers find exactly what they want, and more.
Today, Reverb is the largest online marketplace dedicated to buying and selling musical instruments. In the past year alone, our community has achieved tremendous growth. More consumers are buying instruments than ever before, and players of all levels increasingly are buying gear online. As more buyers move online, we’ve heard you loud and clear: You want more support and more tools to help you get your gear in front of Reverb’s expanding audience of high-quality buyers and grow your sales.
We take the role that we play in supporting your business very seriously. Over the past seven years, our team has worked tirelessly to improve our marketplace to support your business and to find new ways to help you grow your sales. Now is the time to deepen our commitment to these efforts. We are modifying our selling fee to help us invest more to sustain our community’s continued growth. This year alone, we plan to increase our investment from 2019 by:
- Investing over 30% more in marketing initiatives—including SEO, online video advertising, and other digital advertising—to get your inventory in front of more buyers from around the world.
- Expanding by more than 25% the capacity of our global customer support team focused on assisting you and your buyers as we grow.
- Increasing by more than 40% the capacity of our product team focused on creating and enhancing seller tools and services to increase the visibility of your shop and inventory.
Sincerely,
David Mandelbrot
CEO, Reverb

